Can listening to favorite music heal? Essay

As Billy Joel (2014), songwriter and performer, once said, â€Å"I think music in itself is healing. It’s an explosive expression of humanity. It’s something we are all touched by. No matter what culture we’re from, everyone loves music†(para.1). People love music, don’t they? Everyone would agree with that. Music touches us in deep ways that words alone cannot. Music stirs our emotions, makes our bodies move, and has also been used for therapeutic purposes. In the first place, music stirs our emotions and touches us deeply where words cannot. Now, depending on the genre you’re listening to at that point in time, you’re smiling and happy. For example, the song titled â€Å"Happy† by Pharrell Williams is an upbeat song with positive lyrics. Whereas, some really bad rock music can sometimes make you feel angry, depressed, or both. In the Global Post article describing the relationship between music and children’s behavior, â€Å"Children who listen to heavy metal music have a greater propensity for substance abuse and other risky behaviors during adolescence, according to the American Association of Pediatrics† (Wade, 2014, para. 2). Studies are finding that desensitizing lyrics with negative messages tend to encourage misbehavior that is violent or anti-social. There is also inspiring music and music that is sad, but helps to heal your heart when dealing with a loved one’s passing. Music has also made one feel at peace in their surroundings. Music also makes our bodies move. Research on the effects of music during exercise has been done for hundreds of years. In 1911, an American researcher, Leonard Ayres, found that people pedal faster while listening to music than they did in silence. This happens because listening to music can drown out our brain’s cries of fatigue. As our body realizes we’re tired and wants to stop exercising, it sends signals to the brain to stop for a break. This is mostly beneficial for low- and moderate- intensity exercise (Cooper, 2013). Playing different types of instruments makes our bodies move as well. Listening to music during housework is a great way to move. You can dance very silly and no one is around to see it. Music makes us move. Lastly, music has been used in therapy for hundreds of years. Music therapy can start with activities such as shaking a rhythm shaker egg, maracas, or drumming in beat with others, or  it can become an advanced exercise in writing expressive lyrics and singing with a group. The benefit of music helping during a therapeutic procedure is people with brain injuri es can activate the brain in alternate ways, allowing them to regain movement or speech. Studies show that people, especially among teens suffering from depression and sadness, when starting to listen to positive music actually lowers the need for suicide. Also, when children with developmental disabilities, listen to music they love it gives them a fresh new way to communicate and the feeling of being independent. An example of the healing power of music is to watch video a about Henry, an old man who has been living in a nursing home for 10 years. Like some people his age, Henry is suffering from dementia. He forgets things easily and has lost many of his mental abilities. In fact, Henry lives in his own world, often unresponsive to other people. But the nurses discovered that if they let him listen to his favorite music from the past, he is instantly transformed with life energy, and suddenly able to have conversations with the people around him. Music breathes life into his body and mind. It truly is an amazing example of the healing power of music. In conclusion, music truly has a powerful impact on our lives. It can be therapeutic, make our bodies move, along with stirring our emotions. So what will you be listening to tonight? References: Billy Joel’s quote and my thesis. Beginning of the site http://deepenglish.com/2012/11/the-healing-power-of-music/ Cooper, B. (2013) 8 Surprising Ways Music Affects and Benefits our Brains – Step 8 Retrieved from Twitter Webinar: http://blog.bufferapp.com/author/belle-beth-cooper An old man, Henry with Dementia, and what the power of music from his era does for him. Retrieved from youtube:http://www.youtube.com/watch?v=NKDXuCE7LeQ Wade, L. (2014) Does the Type of Music a Child Listened to Affect the Way They Will Behave Globalpost. Retrieved from: http://everydaylife.globalpost.com/type-music-child-listened-affect-way-behave-19821.html

Hamlet Eulogy Essay

Eulogy on behalf of Hamlet Good lords and ladies of Elsinore, I appreciate your attendance here today on this particularly significant occasion. We gather here, to offer our gratitude and sorrows respectively for the life and death of the greatest man I have ever known, Prince Hamlet. I understand that no assortment of words could possibly convey the degree of Hamlet’s stature, so I only hope that God will assist me in articulating an outline, a sample, of the masterpiece that was Prince Hamlet. Although fate has already accomplished its deed here on earth, I know Hamlet’s soul will proceed to the heavens, where perhaps he may live in a kingdom worthy of his gracious presence. Hamlet was the only remaining rose amongst a garden bed overrun by weeds, confronted with treasury, betrayal and distrust from every direction. He rose above the superficial faces of the corrupted Royal court, and exposed Claudius for who he really was. Loved by nobles, commoners and players alike, Hamlet was the most remarkable Prince we have ever known. Beloved son of the late King Hamlet and Queen Gertrude, royal courtier and loyal friend to many, he will not be forgotten. Forever in our hearts, Hamlet will remain in the highest regard as an individual of indisputable courage and nobility, steadfast loyalty and particular contemplation. Courage is best verified in a man’s darkest days, in moments of unrelenting pressure or despair. Good Hamlet was left stranded in centre of a court full of corruption, facing immediate grief regarding his father’s death and his mother’s almost immediate remarriage. It was through his unwavering courageousness and nobility that he was able to proceed with not only his task of avenging his father in ending the corrupted reign of King Claudius, but also in restoring natural order to our country. His courage proved unflinching when put to the ultimate test when he was presented with death and uncertainty in his final days. It was indeed Hamlet’s absolute nobility and true valour that lead him to accept his fate for the good of the nation. ————————————————- It was predominately through Hamlet’s heroic loyalty that his validity as a valuable friend and son was established and retained. Entrusted with an arduous task from the ghost of his father, he immediately felt obliged in  carrying out the murder of Claudius by the virtue of previous loyalties. I am so grateful for the unconditional loyalty Hamlet induced upon me ever since our days studying at Wittenberg. * I only hope that the heavens will graciously appreciate a man of Hamlet’s worth.

Module 3 Assessing a Research Study Term Paper Example | Topics and Well Written Essays - 750 words

Module 3 Assessing a Research Study - Term Paper Example The research article uses materials that have been written, discussing the progress that has been made in the medical or healthcare sector, because of the use of EMR services and software, as a way of addressing the research question. Thus, the use of literature review is used to pursue and underscore the logical relationship between the dependent variable (return on investment analysis [ROI]) and independent variable (the emergence and use of EMR technology). 2. The sample size comprises healthcare organizations that deal in endocrinology, general surgery, orthopedics, cardiology, nephrology, podiatry, ophthalmology, urology, occupational medicine, dermatology, allergy and immunology, family practice and gastroenterology. 5. The article clearly illustrates how the returns on investments (ROI) have progressed before and after the advent or use of EMR services (reliability). This includes the presentation of actual figures, and percentages of increased productivity (validity). Two-way Analysis of Variance: it is clear that in the research, statistical data have been used to describe the manner in which a given categorical and independent variable affects different dependent variables. Indeed, the researcher, Dr. Sindhwani makes conclusion to the effect that the advent or use of EMR technology has radically increased all the aforementioned and tested elements of ROI in healthcare / medical institutions. Dr. Sindhwani as the researcher explores (remotely) the control of extraneous variables by acknowledging the place of other relatable technologies such as Smart-phones, their preponderance and an increased knack for accurate coding as factors that will spur onwards, EMR’s returns on investments. In the study, Dr. Sindhwani finds out that the use of EMR has significantly increased the tested elements of returns on investment (ROI). Particularly, Dr. Sindhwani is categorical that charting increased from 0.5 to 1 (50%

Translation as a normgoverned activity Essay Example | Topics and Well Written Essays - 3750 words

Translation as a normgoverned activity - Essay Example There was a time when translation was perceived as a secondary activity, it was more likely to be understood as a 'mechanical' process rather than a 'creative' process, with a common perception that any layman can handle it. Gideon Toury presented a unique and new approach to reassess translation research in the 1980s until the translation studies was dominated by the systemic approach pioneered by Itamar Even-Zohar and Gideon Toury. Toury being the pioneer of "Polysystems theory" shifted it towards a radical development because he wanted to acquire the attention away from arid debates about faithfulness and equivalence towards an examination of the role of the translated text in its new context. Significantly, this opened the way for further research into the history of translation, leading also to a reassessment of the importance of translation as a force for change and innovation in literary history. Whereas previously the emphasis had previously been on comparing original and translation, often with a view to establishing what had been 'lost' or 'betrayed' in the translation process, the new approach took a resolutely different line, seeking not to evaluate but to understand the shifts of emphasis that had taken place during the transfer of texts from one literary system into another. Polysystems theory focused exclusively on literary translation, though it operated with an enlarged notion of the literary which included a broad range of items of literary production including dubbing and subtitling, children's literature, popular culture and advertising. When in 1995, Gideon Toury published "Descriptive Translation Studies and Beyond", he meant to reassess the 'polysystems' approach (which was presented by first Itamar Even-Zohar) for the reason that it was disliked by some scholars for its over-emphasis on the target system. That means Toury's intentions were not to take full credit what was started by Itamar. While putting his emphasis on target culture, Toury mentioned and highlighted the need to fill in the gap created by target culture, it is logical to make the target system the object of study. He also pointed out the need to establish patterns of regularity of translational behaviour, in order to study the way in which norms are formulated and how they operate. Toury explicitly rejected any idea that the object of translation theory is to improve the quality of translations: theorists have one agenda, he argues, while practitioners have different responsibilities. Although Toury's views were never universally accepted but th ey acquired respect and esteem for the reason that it was significant during the 1990s to work, research and show efforts on translation norms and a call for greater scientificity in the study of translation. In Search of a Theory of Translation (1980) Although Toury's publication with Tel Aviv School of Poetics and Semiotics met with various criticisms and failure but Toury alone could not be held responsible for it for many reasons. The study of translation norms in the mid of 1970s did not expose Toury much towards the field as translation was not at heyday as what is today. No particular work had been done in the field of translations studies, until Toury Gideon along with Itamar Even-Zohar researched the field of literature and semiotics. It was Toury who discovered

How Change Management Theories can be Utilize when Planning for Essay

How Change Management Theories can be Utilize when Planning for Incremental Change - Essay Example According to the report it is essential to know about Starbuck’s organizational structure before one can effectively examine how change management theories can be applied in the case of Starbucks when planning for an important incremental change. Since the use of a functional structure could make the company’s response to market and environmental change in a very slow phase, Starbucks is using a combined centralized and decentralized form of authority when managing organizational change.This study outlines that  Starbucks combined using centralized and decentralized form of authority in the sense that the company’s major decision-making power is highly controlled by Schultz. To ensure the quality service rendered by each of Starbuck’s baristas to its valued customers, a regional manager is usually assigned to manage the company’s store managers who are in-charge of managing the work quality and training of each Barista.  Because of the continuou s changes in the U.S. market, the CEO of Starbucks – Mr. Schultz exerted extra effort to communicate to the general public about its effort to improve its business performance particularly in the United States where the unemployment rate remains high and demand for retailed coffee is low. In order to win back the trust of its valued customers and maximize the ability of Starbucks to gain more revenues, Schuartz talks about the need to develop and implement new business strategies that could make the company optimize the use of its available resources effectively.

4580 MKTG PowerPoint Presentation Example | Topics and Well Written Essays - 1750 words

4580 MKTG - PowerPoint Presentation Example This of paramount importance of any logistic support undertaking wishing to be successful. Flexibility. Concerns the continuous efforts of adjusting logistic support to changing conditions in the environment that is changing missions, developing concepts of operations, and the dynamic conditions that characterize naval operations. Economy. This is the utilization of logistic support assets both efficiently and effectively due to their availability limitations and cost. This principle ensures that logistical support is available at the most optimal time and place. It is important to understand that if principle of economy fails then flexibility fails to. Sustainability.. This is availing logistic support for the entire duration of an operation which requires effective planning based on flexibility, economy and responsiveness. This is the greatest challenge in logistics. Supply Function: This is mandated to receive, store, issue, and resupply materials for conducting naval operations. It generally equips and sustains naval in service forces from pre-deployment during combat operations and consequent redeployment. Transportation Function. Involves movement of units, personnel, equipment, and supplies from the point of origin to the final destination –operation sites etc. It also involves offload, medical evacuation, operational control of the ports, and management of the throughput Other Services meant to provide administrative and workforce support to maintain combatant forces completely equipped in naval logistics include Administration, Billeting, Disbursing, Exchange Services, Food Services and Legal Services amongst others. Acquisition. Is the process which provides new or improved logistic support over the long-term, through proper planning, programming, and budgeting and involves purchase of weapons and support systems, end items, commodities, facilities, and weapons. It ensures operational

Summarize two articles Essay Example | Topics and Well Written Essays - 250 words

Summarize two articles - Essay Example Bankrupt companies in Japan seem to find a way out of their debts by inviting foreign enterprises to bail them out. One example is Elpida Memory which agreed to be taken over by the American Company, Micron Technology for $760 million with the expectation that $1.8 billion be made to pay for Elpida’s debts in banks and other secured creditors at 70% of what they are owed. Unsecured creditors of Elpida, on the other hand only get 20-30% of what they are owed. This has caused much uproar amongst bondholders who complain that the Micron offer was way below the value of the Elpida company, which they claim is valued at $3.8 billion. Hence, they have resorted to seeking other sponsors to take over. In the past, Japan would not have allowed such battle to happen since investors rolled over funds while a restructuring was forced upon them. The government would force the takeover of a bankrupt company, causing negative outcomes for the company itself and its employees, and being a bur den to the economy. Nowadays, bankruptcy is a real option due to more openness to foreign take-overs rescuing failed Japanese

Challenge Of Cultural Relativism Essay Example | Topics and Well Written Essays - 500 words

Challenge Of Cultural Relativism - Essay Example Consequently, the principles or moral relativism are inconsistent in providing the individual and society requirements in regards to respecting other communities’ ways of life. Rachels states that â€Å"There is no objective standard that can be used to judge one society’s code as better than another’s (618). There are no moral truths that hold for all people at all times†. In this statement consistency cannot be maintained in all situations. The principle depicts that the individual perception is greater that the perception of the society. For this reason, there is no standard moral codes that can satisfy the perception requirements of every person (Gad 77). However, the society of a person is the creator of the requirements a person should abide by regardless of their internal perception. The concept of cultural relativisms only applies at the scope of an entire society but not for individuals. For this reason, Rachel’s statement does not depict a consistent way from which a moral truth can be identified. Firstly, the statement may create a probability that the society may create what may be perceived as right or wrong. On the other hand, a person’s point of view may also depict what is right or wrong. In the statement that â€Å"It is arrogant for us to try to judge other cultures. We should always be tolerant of them† (Rachels 618), there is great inconsistency. This is based on that one society’s perception of the truth may differ from another, thus creating a rift from the two points of view. Justification of a society’s moral code must be accompanied by criticism on perceptions that may contradict the moral codes. Consequently, if a society is in disapproval of a particular behaviour, they have a duty to pass judgment on anyone practicing the behaviour. Wong is of the assumption that the differences in beliefs embraced by different societies make it necessary to judge activities based

Criminal Law Term Essay Example | Topics and Well Written Essays - 750 words

Criminal Law Term - Essay Example He was released the next day when it was confirmed that he had paid the fine. He sued BCJ and ECCF under 42 U.S.C. Â § 1983. The case1 primarily challenged the authority on his rights under Fourth Amendment to strip search procedure on minor offense. The court upheld the appeal that strip search in minor offense violates the individual’s rights under Fourth Amendment. This verdict was reversed by the Unites States Supreme Court in 2012 and allows law authorities huge leverage to conduct search, including strip search even for minor offense. The court verdict was supported by 5-4 majority. Issue The main issue is that of rights granted to citizens of America under Fourth Amendment which challenges jail authorities to conduct strip search of individuals arrested for minor offense without solid reasons. The privacy rights of individuals are therefore at stake. Rule 42 U.S.C. Â § 19832, popularly known as Section 1983, provides citizens of United States, as injured party in the court of law, to sue and claim redress for violations of their rights, privileges and immunities as granted by the Constitution and Laws of the nation. The Fourth Amendment3 promotes privacy rights and explicitly forbids search of individuals including in their persons, house, paper, and effects that violates rights to be secure and says that no warrants shall be issued unless supported by oath and affirmation. Thus, authorities can conduct search only when they have reasonable suspicion or affirmation to the facts that individual has violated the law. Analysis The case is important because it questions the validity of Fourth Amendment and defines the parameters of rights of citizens under it. The verdict supported strip search. The petitioner contended that minor offense, which actually did not apply, was not sufficient reason for the humiliating strip search that he had undergone twice within a period of seven days in Burlington jail and Essex correctional center. The section 1983 and the fourth amendment, both call for reasonable suspicion for search. Indeed, rights if citizens under Fourth Amendments has been controversial for long. Supreme Court has yet to analyze and define the reasonable clauses that justify rights of citizens under Fourth Amendment for strip searches in jails and detention centers4. In Florence v. Board of Chosen Freeholders of the County of Burlington, the Supreme Court verdict upheld the legitimacy of strip search and declared that detention centers must have substantial power so as to maintain safety and order in the place. They also maintained that the threat of contraband being brought inside the jail or detention facilities is critical issue that substantially outweighs the privacy interests of the detainees or the petitioner. It can be argued that reasonable suspicion is important ingredient that needs to be considered within the wider scope of fourth amendment and was also considered in this case. The petitioner was already onc e arrested in 1998 in Essex for fleeing police and charged with obstruction of justice and use of deadly weapon. He was fined when he pled guilty. In 2005, he was arrested for defaulting in the fine, which was already paid but somehow not updated in the record. The petitioner was not searched in the police station but in the Burlington jail when was to share his cell with others. Thus, for security purpose, the search was necessary. Indeed, as

Literature review Coursework Example | Topics and Well Written Essays - 2750 words - 1

Literature review - Coursework Example l development to the economic growth and on the other Robinson (1952) and Lucas (1988) opined that financial development at most might qualify as a supplementary condition to economic growth and at times extremely over emphasized. Again, MacKinnon (1973) and Shaw (1973) provide theories on how distortion in financial market hinders growth. The present paper choses to conduct a comprehensive study of empirical literatures on financial development and economic growth nexus related with China; relates the findings with the present theories on the same domain and thereafter moves to reach a conclusion. Shan and Morris (2002) used panel data for 19 OECD countries along with China over the period 1985 to 1998 to test the association between financial development and growth through a VAR model. The empirical result obtained this way depicts weak association between financial development and economic growth and cast doubts on the much celebrated association between the two. The results obtained this way is in tune with the theoretical proposition of Robinson (1952) and Lucas (1988) who have mentioned that financial development can at most be a supplementary condition to economic growth and not the propelling factor for the same. Liang (2005) has developed a theoretical model at first referring that financial intermediaries can affect economic growth. Then the author has empirically tested the model using panel data for 29 Chinese provinces over the period 1990 to 2001 through applying GMM techniques of panel data analysis. The result obtained this way refers to the fact that financial development together with government deregulation in financial sector have contributed significantly and positively to Chinese economic growth. Regarding the theoretical support; the empirical results are in tune with theoretical propositions of Bagehot (1873), Schumpeter (1912), Hicks (1969) and Grossman and Miller (1988) regarding the relation between financial development and economic

Security Planning for Airlines Control and Safeguard Systems Essay Example for Free

Security Planning for Airlines Control and Safeguard Systems Essay Scenario 1 FlyWithUs Airlines has started a new low-cost carrier service to link major cities such as New York City with small towns. A few of the airports that service FlyWithUs are located in remote areas and are ill-equipped to handle emergencies. The airline also has a charter service that flies to locations around the world. In some remote areas, where the airports are small, help may not be immediately available in the event of an accident or some other crisis. Due to a failure of the air traffic control information system, a FlyWithUs pilot is forced to make a manual emergency landing. The plane skids off the runway and finally comes to a halt in the wilderness lining it. Five people are hurt, and one woman is critically injured. The airport does not have an ambulance on standby. By the time an ambulance arrives from the nearest hospital, which is 150 miles from the airport, the woman is dead. Question: Could this have been the result of a cyberattack on the transportation industrys critical infrastructure? Could FlyWithUs have prevented this situation? If yes, what measures could they have taken? Could they have stationed their own ambulance at the airport to handle emergencies? Should their pilots have been better trained to make emergency landings? Select one of the three case studies discussed at the end of Module 6 and respond to the reflection questions. Scenario 2 The U.S. Army has chartered a flight to Afghanistan in order to transport soldiers needed because of a recent rise in attacks by the Taliban. At a stopover point, FlyWithUs discovers that refueling is not possible because fuel supply lines have been cut due to rebel activity. The team and the plane are now stranded and are waiting for help. Question: How could information systems have been used to prevent this from  happening? What types of security measures are now needed to secure the airplane, its passengers, and its cargo in this dangerous situation? Is there any way in which FlyWithUs could have ensured a fuel supply? Could the airline have arranged to carry extra fuel? Scenario 3 The IT department has updated the antivirus software on all computers except for this one, because this computer was placed outside the firewall for a short period for trial purposes. Although the computer was brought back within the firewall, the system administrator failed to update the antivirus. Question: How do you think this situation could have been prevented? Could the IT department have conducted regular inventories of the software on each computer to identify missing patches? Could the IT department have implemented a process to ensure that no computer is moved outside the boundaries of the firewall?

The Bhagavad Gita Essay Example for Free

The Bhagavad Gita Essay is perhaps the most famous, and definitely the most widely-read, ethical text of ancient India. As an episode in Indias great epic, the Mahabharata, The Bhagavad Gita now ranks as one of the three principal texts that define and capture the essence of Hinduism; the other two being the Upanishads and the Brahma Sutras. Though this work contains much theology, its kernel is ethical and its teaching is set in the context of an ethical problem. The teaching of The Bhagavad Gita is summed up in the maxim your business is with the deed and not with the result. When Arjuna, the third son of king Pandu (dynasty name: Pandavas) is about to begin a war that became inevitable once his one hundred cousins belonging to the Kaurava dynasty refused to return even a few villages to the five Pandava brothers after their return from enforced exile, he looks at his cousins, uncles and friends standing on the other side of the battlefield and wonders whether he is morally prepared and justified in killing his blood relations even though it was he, along with his brother Bhima, who had courageously prepared for this war. Arjuna is certain that he would be victorious in this war since he has Lord Krishna (one of the ten incarnations of Vishnu) on his side. He is able to visualize the scene at the end of the battle; the dead bodies of his cousins lying on the battlefield, motionless and incapable of vengeance. It is then that he looses his nerve to fight. The necessity for the arose because the one hundred cousins of the Panadavas refused to return the kingdom to the Pandavas as they had originally promised. The eldest of the Pandav brothers, Yudhisthir, had lost his entire kingdom fourteen years ago to the crafty Kaurava brothers in a game of dice, and was ordered by his cousins to go on a fourteen-year exile. The conflict between the Pandavas and the Kauravas brewed gradually when the Kauravas refused to return the kingdom to the Panadavas and honor the agreement after the fourteen-year exile, and escalated to a full scale war when the Kauravas refused to even grant Yudhisthirs reduced demand for a f ew villages instead of the entire kingdom. As the battle is about to begin, Arjuna, himself an acclaimed warrior, wonders how he could kill his own blood relatives with whom he had grown up as a child. He puts the battle on hold and begins a conversation with Krishna, one of the ten but most important incarnations of the Universal Hindu God, Vishnu. The Bhagavad Gita begins here and ends with Krishna convincing Arjuna that in the grand scheme of things, he is only a  pawn. The best he could do is do his duty and not question Gods will. It was his duty to fight. In convincing Arjuna, the Lord Krishna provides a philosophy of life and restores Arjunas nerve to begin the battle a battle that had been stalled because the protagonist had lost his nerve and needed time to reexamine his moral values. Even though The Bhagavad Gita (hereafter referred to as the Gita) is one of the three principal texts that define the essence of Hinduism, and since all over the world Hindus chant from the Gita during most of their religious ceremonies, strictly speaking the Gita is not one of the Hindu scriptures. In light of its inseparable links to one of the two great Hindu epics (Mahabharata and Ramayana) which most Indians hold very dear to their hearts, and because Krishna, the most venerated and popular of the incarnations of Lord Vishnu, figur es so prominently in it, the Gita over the years has not only become very popular but has ascended to spiritual heights that are afforded only to the Vedas (and the subsequent reinterpretive philosophies that followed them) and the Upanishads in the ancient Indian literature. The concept and symbol of God were extremely complicated issues (see below) in the ancient Hindu religious literature prior to the writing of the Gita. The notion of God and the paths to salvation are integral parts of all religions. The manner in which Hinduism originally dealt with these two fundamental issues was very complex and appeared to be too speculative at times. This was one of the reasons for which Buddhism branched out as a separate religion. When Buddhism was beginning to grow in popularity, Hinduism met with its first challenge: To provide a clear-cut, easy-to-worship symbol of God to its followers. For a variety of reasons, Lord Krishna was the obvious choice. Many have even suggested that it was one of the most pivotal choices ever made by ancient scholars to `humanize the concept of God in the Hindu religion. Molded in the original image of Lord Vishnu, Krishna is an affable Avatar (reincarnation of God) which for the first time provided concrete guidelines for living to all mortals. The average Hindu might not know much about Brahma, but every one knows who Lord Krishna is. Mahatma Gandhi read the Gita often when he was in seclusion and in prison. But, the universal popularity of the Gita has not detracted Indian scholars from deviating from the fundamental truth about Hinduism. The Gita is not the Hindu scripture even though the literal translation of Bhagavad Gita is The Song of God. The Nobel laureate Indian poet, Rabindra Nath Tagore, rarely quoted from the Gita in his philosophical writings; instead, he chose to refer to the Upanishads, to quote from it, and to use its teachings in his own works. Of course, the teachings of the Upanishads are included in the Gita; they are visible in multiple chapters of the Gita. The kinetic concepts of karma and yoga, which appeared for the first time in the Upanishads (explained below), appear repeatedly in the Gita, often in disguised forms. As with almost every religious Indian text, it is difficult to pinpoint when exactly the Gita was written. Without a doubt, it was written over a period of centuries by many writers. From the contents of the Gita, it is abundantly clear that both the principal teachings of the Upanishads and of early Buddhism were familiar to the writers of the Gita. So, it has been approximated that the Gita was written during the period 500-200 BCE. Even though India is one of the few nations which h as a continuous documented history, very few Indian religious texts exists for which the exact date of publication is established without controversy. Despite its universal appeal, the Gita is replete with contradictions both at the fundamental level and at the highest level of philosophical discourse. To the discerning eye, it would seem that what has been said in the previous chapter, is contradicted in the very next chapter. This is the fundamental complaint against the Gita, and this fact would appear to be ironic given the fact that the Gita was originally written to reconcile the differences between two of the six major ancient Indian philosophies (Darshans) that evolved over the early years of Hinduism and became integral parts of ancient Indian religious literature. The irony disappears however when one understands what the Gita purported to achieve at the level of philosophical and religious discourse. This fact is crucial not only for the understanding of the principal themes of the Gita but also to locate the essence of the Gita in the overall picture of ancient Indian doctrines. The Gita attempted, for the first time, to reconcile the teachings of two very abstract Indian religious doctrines into one whole. The task was a formidable one. The Gita tried to include the fundamentals of two ancient Indian philosophies into one document and reconcile the principal differences between them. At the outset, one must note that the two doctrines (Darshans) were often extremely difficult to understand. Hence the inevitable contradictions or duality of interpretation. The Six Darshans  of ancient India were actually of differing origin and purpose, but all were brought into the scheme by being recognized as viable ways of salvation. They were divided into three groups of two complementary schools of thought (Darshans) or doctrines: Nyaya and Vaisesika; Sankhyya and Yoga; and Mimamsha and Vedanta. The Bhagavad Gita attempted to reconcile the Sankhyya philosophy with those of the Vedanta doctrine. One must note in passing that the Sankhyya school of thought led to Buddhism while the Vedanta philosophy is at the root of modern Hinduism. In this article, we are only going to discuss briefly the two Darshans the Sankhyya and the Vedanta the Gita attempted to reconcile. The Sankhyya is the oldest of the six Darshans while the Vedanta is the most important of the six systems. The various subsystems of the Vedanta doctrine has led to the emergence of modern intellectual Hinduism. The primary text of the Vedanta system is the Brahma Sutras, and its doctrines were derived in great part from the Upanishads, which marked the beginning of Hinduism as is understood and practiced today. Even though the Vedas are Indias ancient sacred texts, modern Hinduism begins with the Vedanta (end of Vedas) and attains its zenith with the Brahma Sutras. The Sankhyya philosophy traces the origins of ev erything to the interplay of Prakriti (nature) and Purusha (the Self, to be differentiated from the concept of the soul in the latter Indian philosophies). These two separate entities have always existed and their interplay is at the root of all reality. The concept of God is conspicuous by its absence. There is no direct mention of God but only a passing reference as to how one should liberate himself to attain the realization of Is war (a heavenly entity). A very significant feature of Sankhyya is the doctrine of the three constituent qualities (gunas), causing virtue (sattva), passion (rajas), and dullness (tamas). On the other hand, the Vedanta school of thought deals with the concept of Brahman the ultimate reality that is beyond all logic and encompasses not only the concepts of being and non-being but also all the phases in between. It is one of the most difficult concepts in the entire Indian philosophy. At the highest level of truth, the entire universe of phenomena, including the gods themselves, was unreal the world was Maya, illusion, a dream, a mirage, a fragment of the imagination. The only reality is Brahman. One can see quite clearly the sources for the Gitas contradictions. It was dealing with not only two widely-differing Darshans  but also with two of the most abstract philosophical systems. We know that the Gita was written long after the emergence of modern Hinduism. So it was able to draw on a wide variety of phi losophical themes both ancient and relatively modern by comparison, and often opposing still present in modern Hinduism. Yet, to consolidate the two schools of thoughts proved to be an extremely difficult task a fact which the lyricism of the Gita, in the words of Lord Krishna himself, could not camaflouge. Any serious reader would arrive at the conclusion that even though the Gita mentions the Sankhyya, it more or less elaborates on ideas that originated with the Upanishads. The fundamental tenets of Hinduism took shape during the period 800-500 BCE. They were set down in a series of treaties called the Upanishads. The Upanishads arise at the end of the Vedas, which earns it the name Veda-anta, which literally means end (anta) of the Vedas. Almost all philosophy and religion in India rests upon the wealth of speculation contained in these works. The Upanishads center on the inner realms of the spirit. Encompassing the meaning of spiritual unity, the Upanishads point directly to the Divine Unity which pervades all of nature and is identical to the self. There are four kinetic ideas ideas that involve action or motion that represent the core of Indian spirituality. The ultimate objective is control of the passions and to realize a state of void a concept very similar to that of Buddhism. The four kinetic ideas are karma, maya, nirvana, and yoga and they appear in the Gita. But one must remember that they appeared for the first time in the Upanishads. A brief summary of the four ideas are provided below. Karma: The law of universal causality, which connects man with the cosmos and condemns him to transmigrate to move from one body to another after death indefinitely. In the Gita, Krishna makes an allusion to the eternal soul that moves from body to body as it ascends or descends the ladder of a given hierarchy, conditioned on the nature of ones own karma work of life or life deeds. Maya: refers to cosmic illusion; the mysterious process that gives rise to phenomena and maintains the cosmos. According to this idea, the world is not simply what is seems to the human senses a view with which the 20th century western scientists wholly agree. Absolute reality, situated somewhere beyond the cosmic illusion woven by maya and beyond human  experience as conditioned by karma. Both Tagore, the renowned Indian poet and Albert Einstein, the famous scientist, agreed on this conclusion. Absolute reality, in their minds, was beyond human perception. Nirvana: The state of absolute blessedness, characterized by release from the cycle of reincarnations; freedom from the pain and care of the external world; bliss. Union with God or Atman. Hindus call such mystical union with ultimate reality as Samandhi or Moksha. Yoga: implies integration; bringing all the faculties of the psyche under the control of the self. Essentially, the object of various types of yoga is mind control, and the system lays down the effectual techniques of gaining liberation and achieving divine union. The word yoga is loosely applied to any program or technique which leads toward the union with God or Atman. There are five principal kinds of yoga: Hatha(physical), jnana (the way of knowledge), bhakti (the way of love), karma (the way of work), and rajah (mystical experience). The Western worlds interest in The Bhagavad Gita began around the end of the eighteenth century when the first English translation of the Gita was published. All religious texts of ancient India were written in Sanskrit. In November 1784, the first direct translation of a Sanskrit work into English was completed by Charles Wilkins. The book that was translated was The Bhagavad Gita. Friedreich Max Mueller (1823-1900), the German Sanskritist who spent most of his working life as Professor of Comparative Philology at Oxford University, served as the chief editor of the Sacred Books of the East. (Oxford University Press). The Gita was included in this famous collection. Since then, the Gita has become one of the most widely-read texts of the world. True, there are unexplained contradictions and paradoxes in this brief book, but its wide-ranging implications based on the two ancient Darshans of India and its allegorical meanings are still being examined and reinterpreted.

Nonsom Fermented Fish Rice Biology Essay

Nonsom Fermented Fish Rice Biology Essay Fish is classified according to origin such as seawater fish, shellfish, oily and white fish and freshwater fish. Fish is a rich source of protein and it contains other nutrients such as essential fatty acids, fat soluble vitamins and calcium (Barnett, 1998). In fish, it contains fat soluble vitamin such as vitamin A , D and a number of water soluble vitamin B group. Vitamin A and D are mostly found in the visceral fat, though there are amounts in the flesh for a few species such as lamprey and some species of tuna (Pirie and Swaninathan, 1975). Fish is also low in saturated fatty acids and oily fish in particular is an excellent source of long-chain omega-3 fatty acids with ÃŽÂ ±- linolenic acid( ALA), Eicosapentaenoic acid (EPA) and cocosahexaenoic acid (DHA) to aid in preventing cardiovascular disease(Brunner, 2008). Fish can be rich source of iodine and some magnesium, calcium and iron are also present. However, fish are more perishable due to the surface slime by a mass of ba cteria covering the fish body and the bacteria resides in the digestive tract. In Malaysia, fish is an important food in the Malaysian diet and besides consuming it as a dish itself it can be used as a condiment in various traditional form such as dried, salted and fermented. 1.2 Fermentation Fermentation is the most conventional method in food processing. It is a desirable process of biochemical modification by microorganisms that bring changes to food and enhance properties such as taste, aroma, shelflife and nutritive value. Through fermentation, the safety of food can be enhanced by removing their natural toxin components or by inhibiting the growth of disease-causing microbes (Adams et. al., 2001). Food fermentation can be classified in several groups which is beverages, cereal products, dairy products, fish products, fruit and vegetable products, legumes and meat products. Fermented foods were developed by many cultures for two main reasons, that is to preserve harvested or slaughtered products which were abundant during those times and are scarce and the other reason is to improve the sensory properties of products that are unappealing. In Southeast Asia, fermentation of fish the most common as fish is a major component in the human diet. Freshwater shellfish ,marine fish and crustaceans are processed with salt to produce various type of fermented fish products. Fish fermentation produces a type of savory flavor from marine products by using both endogenous enzymes in fish and salt tolerant microorganisms in the environment. Fish fermentation is also a method of preserving perishable fish and marine products in a high salt concentration (Lee et al., 1993). Lactic acid fermentation plays a major role in preserving perishable vegetables and fishes, ensuring its safety. The organic acids, mainly lactic acid and acetic acid, produced by lactic acid bacteria are effective antimicrobial agents, and they reduce the pH in the foods to prevent the growth of most hazardous food microorganisms (Lee et al., 1994). 1.3 Nonsom Nonsom or bosou is a traditional fermented fish-rice product made among the among the KadazanDusun-Murut community in Sabah. It is served during festival occasions such as Pesta Keamatan. The ingredients used to make this dish includes fish rice, salt and grinded kernel seed of the Pangium edule. The process of producing nonsom is simple. First the fishes are cleaned thoroughly and salted. Rice is added into the conoction and mixed thoroughly. Dried seed of Pangium edule also known as pangi ,with the content that is scraped out are pounded into a powder form and is then sprinkled onto the conoction to be mixed. The mixture is then transferred into a tightly close jar and kept for one month period before consumption. Nonsom can also be cooked by steaming, fry with onions and chili or be eaten just as it is (Vivienne, 2007). One of the ingredients in nonsom is the seeds of Pangium Edule that are said to be poisonous due to presence of hydrocyanic acid which is toxic Pangi seed can only be consumed after treatments such as boiling and soaking in running water(Davidson and Jaine, 2006 ). These seeds are specialty in Indonesia and have been used as spices. It is claimed that the addition of these seeds into the fermented foods helps in controlling the fermentation process and provide unique flavor to the products. The KadazanDusun community eliminates the poison of pangi by soaking and boiling them in water. They use the powdered seed of pangi as food ingredients in the fermented fish product. This gives a nutty aroma on the fermented fish. The flavor source for spices is due to the dominant amino acids that is present in the fermented seed, which is Glutamic acid (Andarwulan et.al., 1999). 2.0 SIMILAR PRODUCTS WORLDWIDE 2.1 Burong dalag. In the Philippines a fermented rice-fish product which involves lactic acid bacteria is served as appetizer, sauce or main dish (Melchor,2007). Burong isda is a traditional fermented fish product in the phillipines that is similar to narezushi in Japan. Burong isda is produced in white and red form. The red is by addition of angkak which is a culture grown in rice. Burong isda is prepared using freshwater fish that is cleaned thoroughly and mixed with salt overnight before mixing with cooled cooked rice. The mixture is left to ferment for 7 to 10 days in room temperature. There are other kinds of burong isda based on the type of fish used. An example is Burong dalag, a fermented rice-fish mixture using mudfish, Phicephalus striatus (Sanchez, 2008). 2.2 Narezushi Narezushi is a fermented fish product by fermented salted mackerel with boiled rice. It was suggested that narezushi was developed as a mean of fish preservation. In the past half century, marine fishes has been substituted with freshwater fishes due to the drastic decrease of harvest. Aji-no-sushi is another form of Narezushi that is made from horse mackerel (Trachurus japonicas). The mackerel is gutted and put in a barrel that has been salted. It is then drained off and placed in a vat filled with vinegar rice. The salting takes 3 days to 2 months and the desalting phase varied. The fish are stuffed and covered with cooked rice, scattered with a small amount of Japanese pepper leaves or red pepper and pickled in a barrel with the lid that is held closed by stone weights. The fermentation period last from 6 weeks to 1 year, depending on the manufacturer (Kuda et. al., 2009). 2.3 Sikhae Sikhae in Korea is the lactic acid fermentation of seawater fish with cooked millet. The process of producing is similar to other fermented fish-rice products but millet is used instead of rice as it is the common carbohydrate source in the northeastern country. Other ingredients added include minced garlic and red pepper powder. Garlic shows antimicrobial effect on most microorganisms in raw material and the product. It also functions as a selective agent which explains that why lactic acid bacteria is dominant in sikhae fermentation (Lee, 1997). Garlic plays dual role in fermented fish products by inhibiting Gram-negative bacteria and yeasts and providing LAB less sensitive to garlic with a carbohydrate source for growth (Puladan-Muller et.al., 1999) . The fermentation last for 2 to 3 weeks at 20 °C. The pH of Sikhae drops quickly due to the organic acids formed from the millet that provide fermentable sugar for lactobacillus. The product can be stored up to one month at 5 °C after fermentation. The foul fish odor disappears and an acceptable flavor is formed during the fermentation process (Lee et.al, 1993). Leuconostoc mesenteroides   and Lactobacillus plantarum   are the lactic acids involved in the fermentation of Sikhae. The role of these acid forming bacteria for the preservation of fish is apparent, but a more important factor is their ability to produce acceptable flavor during the fermentation process. 2.4 Plaa-som. Plaa-som is a Thai fermented fish produced according to family or local geographic preferences, especially in the central, northeastern and northern parts of Thailand. The fermented fish product is composed of freshwater salt, boiled rice or cooked rice and garlic. In Southern Thailand, another local variety of plaa-som is produced. Palm syrup are used to replace garlic and boiled rice, and from time to time by roasted rice resulting in the resembles of another type of fermented Thai fish known as plaa-uan (Paludan Muller et. al., 2002). In processing of plaa-som, all ingredients are mixed and left to ferment at ambient temperature (25-30  °C) for 3-5 days in a covered-lid cooking pot. The fermentation spontaneously occur due to the presence of microflora , mainly lactic acid bacteria that is found in raw materials. Appropriate conditions are important in order for the complete fermentation by lactic acid bacteria. For example the presence of carbohydrate and antimicrobial substanc es containing ingredients like salt and garlic (Kopermsub and Yunchalard, 2008). Garlic is believed to act as an antimicrobial agent against certain gram negative bacteria and stimulating the growth of lactic acid bacteria(Paludan-Muller et. al, 1999). 2.5 Pekasam Another similar product to nomsom is pekasam that is localized in the state of Kedah, Perak and Kelantan of Peninsular Malaysia. Pekasam is made from fermented freshwater fish that is mixed with ingredients such as roasted rice, tamarind and salt. It is prepard by thorough cleaning of the fish and salted overnight with 20-50 per cent of salt. Then the fish are drained before mixing 50 per cent of roasted rice powder and some tamarind. The mixture is packed into an earthenware container in layers and allowed to ferment for 2 to 4 weeks. After fermentation, the fish is consumed deep fried or made into a side dish( Lee et.al., 1993). The table below shows the composition of pekasam and the composition may vary slightly depending on the type of fish use and method practiced. Table 1. Composition of pekasam. Composition Approximate range pH 4.5 6.1 Lactic acid (%) 0.1-0.4 Salt (%) 10.0-16.0 Moisture (%) 57.0-73.0 Protein(%) 15.0- 25.0 Fat (%) 3.0-8.0 Ash (%) 6.0-14.0 Souce Zaiton (1980) During fermentation process, lactic acid bacteria lowers the pH and preserves the product. The presence of the organic acid also contribute to the flavor of the product. The formation of acid combined with the addition of salt eliminate proteolytic and putrefying microorganisms. The carbohydrate source that supports the growth of lactobacilli comes from the roasted rice powder which also aid in masking the fishy odor and colour development of the final product. There is also some breakdown of the fish protein by autolysis to peptides and amines. These compounds together with acids and products formed by microbial fermentation give rise to typical flavor and odor of the pekasam (Lee et.al., 1993; Kuda et.al., 2009). 3.0 WHAT WERE DONE IN THE PAST. Currently there are hardly any studies on the local indigenous fermented fish-rice products of Malaysia such as nonsom. The only studies made so far are the effect of Pangium edule seed in the production of fermented fish by Ajik (1999) and the nutritional content and physiochemical analysis of fermented fish of different species from different areas in Sabah by Joanis (2002). The study done by Joanis (2002) found that nonsom from Tamparuli using Tilapia mossambica contained the highest nutrient and mineral content. Most of the studies were carried out on the seed extract of Pangium edule whereby antioxidant activity were associated with mobilization of lipids and phenolic compound during fermentation (Andarwulan et.al., 1999). According to (Chye and Sim, 2009) report, there is a strong relationship between the phenolic compound of the seed extracts with the antioxidative and antibacterial activities. It was concluded that the phenolic extracts possess good antioxidant and antimicrob ial activities which could be a promising source of natural preservative and be used in pharmaceutical industry. On the other hand, pekasam which is a similar product of nonsom has already been studied on the fermentation process and fast fermentation method has been introduced whereby the product can be ready in 2 to 3 weeks (Che Rohani Bt.Awang, 2001). In other previous work, there were studies done on the microflora and chemical changes in fermented fish products during fermentation. It is found that lactic acid bacteria are the dominant microorganisms involved in the fermentation of fish-rice products such as Plaa-rom, Narezushi, Burong isda, sikhae and in our local indigenous fermented food of Pekasam and Nonsom. The lactic acid bacteria involved for each type of fermented products are listed in the table below. The role of lactic acid bacteria is to ferment available carbohydrates which lead to a decrease in pH that inhibits pathogenic and spoilage bacteria. The combination of low pH and organic acids present is the main factors that preserve fermented fish products (Paludan-Muller et. al., 2002). Table 2 : Type of lactic acid bacteria found in fermented fish-rice product. Country Name of fermented product Findings Journal resource Thailand Plaa-som Parallel growth of yeast and LAB was found. Pediococcus pentosaceus and Zygosaccharomyces rouxii are the predominant lactic acid bacteria and yeast species respectively. Lactic acid bacteria initiates fermentation followed by alcoholic fermentation by Zygosaccharomyces rouxii. Paludan-Muller et.al., 2002 Japan Aji-no-susu It is reported to be a typical traditional lactic acid fermented fish product and the lactic acid concentration was very high as compared to other narezushi products. The predominant bacterial groups were lactobacilli and lactococci. Kuda et.al., 2009 Korea Sikhae Leuconostoc mesenteroides   and Lactobacillus plantarum   are the lactic acids involved in the fermentation of Sikhae Lee et.al.,1997 Phillippines Burong dalag The fermentation is initiated by Leuconostoc mesenteroids and Streptococcus faecalis then followed by Pediococcus cerevisiae and finally Lactobacillus plantarum. Orillo and Pederson, 1968 Besides that, reports on different salt concentrations, presence of amino acids and organic acids and also source of carbohydrates influenced the fermentation process of fermented fish-rice products. In fermentation with salt, the high salt content retards microbial growth, hydrolysis of the fish protein is thought to occur by natural tissue enzymes, cathepsins. For low salt products, halotolerant populations consisting of gram-positive organisms will prevail. I- sushi which is fermented by various strains of lactobacillus has been associated with food poisoning outbreaks from toxin production by C. botulinum type E. (Downes and Ito, 2001). However, different fermented fish products have different salt concentration requirement. The sufficient amount of salt in fermentation is important as it influence the microbial growth and the rate of fermentation which also affects the sensory quality and safety of the product. Padulan-Muller et. al.(2002) studied on the growth of microflora wit h different concentration of salt in Plaa-som, a Thai fermented fish product. It is found that in high salt concentration of plaa-som, the growth of lactic acid bacteria was inhibited and this delayed the fermentation process. This increase the risk of growth for salt-tolerant potentially pathogenic bacteria, example Staphylococcus aureus (Paludan-Muller, 1999).Thus, 6-7% of salt concentration is recommended for Plaa-som to facilitate the growth of LAB and rapid decrease of pH to below 4.5. However, different fermented fish products have different salt concentration requirement. Aside from salt, the taste of fermented fish-rice product is enhanced during fermentation due to the presence of organic acids and amino acids. According to (Itou et. al., 2006) research, it is reported that the marked increase of the extractive components and organic acids is thought to contribute to the umami taste and the sour taste of narezushi. The extractive components such as free amino acids and peptides increased remarkably because of the decomposition of proteins in fish. As for the organic acid, it increased rapidly due to the fermentation of rice and permeation into the fish meat. Same goes the taste of Aji-no-susu where the predominant amino acids of alanine, lysine,leucine,glutamic acid and theronince were found and are important in providing the taste of fermented fish products (Kuda et.al., 2009). Fish contains little carbohydrate and thus rice or millet that is used mainly functions as a carbohydrate source for fermentation by LAB for the reduction of pH in products without indigeneous starter culture. Rice is an important source of carbohydrate to provide fermentable sugar for lactic acid bacteria in the reduction of pH. High buffering capacity of the fish is also reduced by the rice in order to obtain a rapid decrease of pH.The decrease of pH inhibits pathogenic and spoilage bacteria thus preserve the fermented fish. The starch from rice are hydrolyzed by the amylolytic activity found in lactic acid bacteria by which is reported (Olympia et.al., 1995.) that lactic acid bacteria strains isolated from burong isda hydrolyzes soluble starch, amylopectin, glycogen and pullulan. Addition of salt and spices such as garlic or pepper may add to the safety of the product. In another study (Paludan-Muller, 1999) describes the role of garlic that serves as carbohydrate source for lacti c acid bacteria in fermented fish product. In garlic, a garlic fermenting Lb. Plantarum strain was found . This indicated that garlic may be more important than rice starch as a carbohydrate source for fermentation. Moreover, garlic play dual role in fermented fish by inhibiting gram negative bacteria and yeasts and acts as a carbohydrate source for growth of lactic acid bacteria. The traditional method of fermented fish product was based on spontaneous fermentation or by the use of indigenous starter culture. The starter culture serves as a source of a variety of enzyme including amylolytic enzymes. Based on a study (Olympia et. al., 1995) it was found that in strains of L. plantarum contains the L137-amylase enzyme that hydrolyzes both ÃŽÂ ±-1,4 and ÃŽÂ ± -1,6-glucosidic linkages in polysaccharides. The enzyme degrades the starch to fermentable carbohydrates for the growth of lactic acid bacteria in the fermentation process. Recently there has been studies that mentioned the fermentation process could be improved by using a mixed starter culture. In the fish sauce fermentation a report from Yongsawatdigul et al. (2007) found that strain of Staphylococcus sp. SK1-1-5 from proteinases and bacterial starter culture has the potential to be utilized as it can accelerate the fermentation without having great effect on the sensory qualities of the fish sauce. Another research by Saithong et.al (2010) examined the use of lactic acid bacteria as potential started cultures of plaa-som. The scientists discovered that plaa-som inoculated with the mixed starter culture were found to contain higher amounts of lactic acid after 24 h than plaa-som inoculated with single starter culture. This indicated the possible advantage of increased product safety and quality in addition to reduction in fermentation time. Moreover, the combination L. plantarum IFRPD P15 and L. reuteri IFRPD P17 starter cultures could also inhibit th e growth of clostridia during plaa-som. As a conclusion, L. plantarum and L. reuteri have great potential to be used as starter cultures in plaa-som and may possibly reduce fermentation time. 4.0 CHALLENGES The indigenous fermented fish-rice products are mostly produced in household or small factory scale with limited processes to control and ensure the safety and quality of the product. Like other fermented products, it is easily contaminated due to the presence of other harmful microorganisms. Contamination can occur due to exposure to microorganisms from the environment during harvesting, processing, storage and distribution. Besides that, improper food handling and lack of good hygiene practices increases the risk of microbial contamination. For example, fish that is not eviscerated prior to fermentation process are prone to spoilage since the raw materials are not cooked. Nearly all fish bourne botulism outbreaks are associated with the consumption of salted-dried or fermented fish that is consumed without further cooking. Clostridium sp has been reported to contaminate izushi, a fermented preserved fish with rice in Japan (Downes and Ito, 2001). Likewise in the Philippines, Staphylococcus aureus and Clostridium sp. which has been isolated from bakasang indicated that practice of hygiene during production was poor ( Salampessy et.al.,2010).The resultant from pathogenic microflora present in the food include negative effects such as spoilage, where the food is unfit for human consumption or risk of health by infectious or toxigenic microorganisms being present. Proteolytic bacteria such as Staphylococcus aureus and Clostridium botulinum cause microbiological hazards in fermented fish as both of these microorganisms are associated with salt and raw fish used in the processing. Insufficient level of salt concentration also leads to growth of pathogenic m icroorganisms in fermented fish products. At higher salt concentration there is a risk for growth of Staphylococcus aureus and Clostridium botulinum type A and B. Besides that, the producers of the fermented fish-rice products are not well educated on importance of proper handling and maintaining good hygiene practice to avoid cross-contamination during fermentation process of the product. They are also not well aware of the undesirable changes on the fermented food may occur during processing and repackaging of the product. Knowledge on the microflora which are involved in the fermentation process of the fermented fish-rice products are limited. 5.0 THE EMERGING NEED OF RESEARCH Currently there are no studies done on the nutritional composition of certain indigenous fermented fish-rice products such as nonsom. Moreover, there is no standardization in the addition of salt concentration since nonsom made from different areas of Sabah are based on personal preferences. Thus, the final product of this fermented fish-rice based product may contain excessive addition of salt. In addition, higher percentage of salt concentration was found to have a slow or no decrease in pH, whereas a rapid decrease of pH was found in low salt concentration (Paludan-Muller et al., 2002). However, Pekasam which is a similar product to nonsoom has already been standardized in Malaysian Food Act 1985 whereby it must not contain less than 10% salt. Because of this, more research on this indigenous fermented product needs to be carried out for the standardization and safety of the product produced. Next is the need of improving knowledge base. Other fermented food such as cheese, bread , beer and wine are well known and well developed. However for indigenous fermented fish-rice products, the knowledge is poor. Therefore, to have a broader spectrum of understanding these indigenous fermented products, microbiological, nutritional and technical investigation should be carried out on each process. The isolation and characterization of each organism should be determined and should not narrowed to only the dominant organisms as other organisms in small numbers may contain important function in the process. Understanding the roles of the microorganisms in these fermented products is important as they largely control the qualities of the fermented products. Also, more research needs to be done on various fermented fish-rice products to accelerate the fermentation time by using mixed starter culture instead of depending on traditional spontaneous fermentation to produce the fermented products. Researches on starter cultures by lactic acid bacteria or commercial proteinase with bacterial starter culture showed that there are great potential for the use of these starter cultures in accelerating fermentation of fish products (Yongsawatdigul et. al.,2007; Saithong et.al.,2010). Thus, more research has to be made on the use of these starter cultures to other fermented fish-rice products to accelerate the fermentation time and without adversely affecting the sensory quality. 6.0 STRATEGIC FOR CONTINOUS IMPROVEMENT. The production indigenous fermented fish-rice product of nonsom has the potential to expand and commercialized as more people are consuming the fermented food and the taste is acceptable. However, the process of fermented fish-rice products are done using traditional method so a more organized and specific method is required to upgrade the way of processing the fermented product. For small scale industries that produce fermented fish-rice products, implementation of quality control of the processing and distribution is required based on Hazard Analysis Critical Control Point principles. New practices can be added for improvement in Good Manufacturing Practices. Good practices in certain steps and identifying the possible critical control points for example lactic acid bacteria counts, pH and the length of maturation stage, for better production and higher safety standards. Food handlers should also be educated in line with on (HACCP) for controlling safety of the product. Besides that, to combat issues on safety of fermented fish-rice products reseraches on the microbial and chemical changes in these indigenous fermented fish-rice products are necessary in order to ensure the safety and improve the quality of the fermented product produced. Findings from research can be used as an indicator for the producers to understand different stages of fermentation process and precautions to be taken to minimize the risk of contamination and maintain quality consistency of the product. Furthermore, a more safe production can be resulted if starter culture are used. The use of starter culture in the fermentation of fermented fish-rice product could increase product safety and quality as there is a rapid growth of lactic acid bacteria and lower pH to a safe level. In addition, fermentation time is also shorten.

The 1960s :: American America History

The 1960s Mr. Basiuk is the person I chose for my interview. Rather than immigrating to Canada, Mr. Basiuk was born in Canada, Winnipeg, Manitoba, in 1936. He was educated in high school to the north end of Winnipeg at St. John's Technical High School. He spent two years altogether in grade 10 and 11 then attended five years in the University Of Manitoba and graduated as an electrical engineer. Unfortunately, he was not able to find a job in this profession in this area, and therefore began his career as a teacher; and has been teaching for the last thirty years. Interview Who was in political power and how affective was he in accomplishing his goals? I wasn't really interested nor paid much attention to politics, therefore I cannot answer this question. What things did you want to see changed by the government? What sort of problems did the government face and how were they solved? I wanted to see the government have more concern for the poor people. Things such as Medicare, OHIP, and pension plans. The government faced many problems, one of the most toughest, I think, was the deep recession occurring in the 60's. What special events or figures were most significant to you? Name some of the social trends you took part in. Well, I didn't have any hero's or someone to look up to until later on in my 20's when someone invited me to Montreal to watch a folk singer called Pete Seager. From this time on, I became really dedicated and interested in music and this really influenced my life. I was a teacher than, so I didn't really take part in social events, yet there was a building north of Jarvis called Yorkville and teenagers would usually gather there to dance and have fun. I would occasionally go to that place. State the differences in fashion from the 60's and today. Which music group or band did you enjoy listening to? What types of dances did you enjoy? First of all, teenagers and especially woman would wear clothes with more colour and beads. Bellbottoms were in back at that time. There are certain people who wear lots of flowers and turned out to be called the flower power. This name was given because they believed that being "nice" to others would help change the country-so they gave many people flowers and asked them to be their friend. The 1960s :: American America History The 1960s Mr. Basiuk is the person I chose for my interview. Rather than immigrating to Canada, Mr. Basiuk was born in Canada, Winnipeg, Manitoba, in 1936. He was educated in high school to the north end of Winnipeg at St. John's Technical High School. He spent two years altogether in grade 10 and 11 then attended five years in the University Of Manitoba and graduated as an electrical engineer. Unfortunately, he was not able to find a job in this profession in this area, and therefore began his career as a teacher; and has been teaching for the last thirty years. Interview Who was in political power and how affective was he in accomplishing his goals? I wasn't really interested nor paid much attention to politics, therefore I cannot answer this question. What things did you want to see changed by the government? What sort of problems did the government face and how were they solved? I wanted to see the government have more concern for the poor people. Things such as Medicare, OHIP, and pension plans. The government faced many problems, one of the most toughest, I think, was the deep recession occurring in the 60's. What special events or figures were most significant to you? Name some of the social trends you took part in. Well, I didn't have any hero's or someone to look up to until later on in my 20's when someone invited me to Montreal to watch a folk singer called Pete Seager. From this time on, I became really dedicated and interested in music and this really influenced my life. I was a teacher than, so I didn't really take part in social events, yet there was a building north of Jarvis called Yorkville and teenagers would usually gather there to dance and have fun. I would occasionally go to that place. State the differences in fashion from the 60's and today. Which music group or band did you enjoy listening to? What types of dances did you enjoy? First of all, teenagers and especially woman would wear clothes with more colour and beads. Bellbottoms were in back at that time. There are certain people who wear lots of flowers and turned out to be called the flower power. This name was given because they believed that being "nice" to others would help change the country-so they gave many people flowers and asked them to be their friend.

Common Causes of Plane Crashes Essay -- Statistics, Location, Error

Introduction Being involved in an airplane accident is a nightmare scenario for any air travelers, crew and pilots alike. Statistically air travel is among the safest means of transport, but at the same time it is also associated with sporadic accidents that have proven to be extremely terrifying ordeals for all those involved due to a vast array of reasons. The causes of these accidents are of varying nature and depend on some problems that are originated during some stage of the flight process. Main Causes of Plane Crashes 1. Decent and Landing Accidents Airplane decent and landing accidents have been statistically proven to be one of the most common forms of airplane incidents. Ultimately accounting for about 37% airplane accidents, there are several different stages of the decent and landing process and several mechanical issues as well as a lack of focus on the part of the pilot can contribute to a faulty landing, ultimately resulting in a minor or fatal crash (Tullo, 2001). 2. Human Error The primary cause is of airplane accidents does at some stage contain an element of a person being unable to discharge his duties correctly and in an accurate manner. More than 53% accidents are the result of ignorance or faults by the pilot during flight. Other staff is responsible for about 8% accidents. The most obvious errors by pilot are made during the take off or landing on the runway. Additionally errors can occur during the maintenance of the airplane outside the plane, whereby a lack of thorough inspection and oversight can lead to complication during mid-flight. Fueling and loading of the plane also sometimes create problems (Shapiro, 2001). 3. Mechanical Failure Mechanical failure accounts for 25% of the airplane ... ...ff. There are a few accidents that are reported occur during flight at medium or high altitude. There are a host of reasons for a plane crash but the primary reasons of airplane incidents include; human error, mechanical fault, harsh weather and sabotage. In order to further decrease the number of airplane accidents stricter measures of evaluating an aircrafts operability prior to take off need to be implemented. Additionally, better training of pilots can also lead to a more preferable outcome should a problem arise as the pilot will be better equipped to handle an emergency. References: De Almeida, IM (2011). "Contributive factors to aviation accidents". Revista de saà ºde pà ºblica, 45 (2), p.432 Shapiro, D. (2001). "Plane Crash Theory". Ploughshares, 27 (1), p. 162. Tullo, A. (2001). "Cause of plane crash sought". Chemical & engineering news, 79 (48), p. 8

On The Road Not Taken Essay -- Robert Frost Road Not Taken Poem

On "The Road Not Taken" Most people believe that "The Road Not Taken" by Robert Frost was written to inspire people to be different, and to not follow the majority. However, the poem was actually written to gently tease one of Frost's good friends, and fellow poet, Edward Thomas. Frost and Thomas would take walks in the woods together, and Thomas would take Frost down one path and later regret not choosing a different path. This would lead one to believe that Frost is actually ridiculing the action of regretting decisions. Considering this pert nit background information, the poem's meaning can be quite contrary to popular belief. It guides the reader from the idea that Frost wants you to differentiate yourself, to a concept of perseverance and self confidence. Upon further analysis of the poem, more irony is unveiled in both the title and the poem itself Initially "The Road Not Taken" is quite stereotypical and inspirational in manner. At first glance the poem radiates a feeling that it's alright to take the road less traveled, and that good fortune may follow from making seemingly unorthodox decisions. Frost illustrates an idea of individualism in the last two lines, "I took the one less traveled by/ and that has made all the difference" (19-20). In the last stanza of the poem, the speaker explains that many years later he will tell the story of how taking the road less traveled has changed his life. Viewed from an analytical standpoint many examples of subtle irony can be found. Frost's choice of words in the title is very peculiar. It seems as though Frost purposely chose the word "taken". If the poem was meant to be inspirational, "chosen" would be a better fit for the title. The word "chosen" would clar... ...the poem "The Road Not Taken", one would come across an idea that is quite different, but still in good faith. The poem has two sides; a noble side and a mischievous side. The noble side focuses on making decisions and following through with them, showing perseverance, and self confidence. On the other hand, the mischievous side is focused more on being different and creating a path through life in which one forges with self-righteous decisions. In teasing a good friend, Frost shows the importance of having faith in the decisions one makes, and realizing that it doesn't matter what path someone "takes" or "chooses", if they have a strong will and good faith anything can happen. Works Cited Lauter, Paul. The Heath Anthology of American Literature: Concise Edition. Boston: Houghton Mifflin Co., 2004. Wikipedia. 2004. Wikipedia online. 24 Mar. 2007

Cell Phones & Classrooms Essay

Cell phones are a relatively recent invention, but they have greatly improved our way of life. School-age children are now starting to get their own phones at earlier times, and with them obtaining their phones, they start to carry their phones everywhere; so therefore, there is a risk of the children using their phones during school. Now, one would think that this is something that should be punished, but in reality, it opens many doors for education and educators. Cell Phones should be allowed in class because of how much of an effect they would have on students, teachers, and school systems. Computers are very costly, and with the introduction of cell phones in the classroom, schools would not have to pay money for new computers. Spotsylvania County Schools are in somewhat of an economic downturn, and if no computers were bought, and students were allowed to use cell phones, then the County’s technology expenses would decrease. Cell phones cost less than computers, and no keyboards or mice need to be bought, saving even more money. Students and parents would pay for their own phones, lifting the burden off of the schools. Money is hard for most people and schools to come by in this day and age, and letting the students have their cell phones in class would allow the school system to spend more money on and fund more useful things, such as teachers and sports teams. Phones are more reasonable to have than large, bulky desktop computers. Desktops are becoming outdated and unnecessary because of how many pieces are necessary to be brought for the whole computer. Phones are just one piece small and light, making them extremely portable, unlike the colossal computers that the schools have. As a cause of this, it would make it easier for students to take their work home and do research, just because of how conveyable and convenient the phones are. With the implementation of phones in the classroom, it would render the desktop useless, saving the schools a large amount of money. Many people think that schools should ban cell phones completely, but that is just not true. What the people don’t understand is that the students can and will use their phones for educational purposes. There are now apps, such as Dropbox, that allow students to sync folders containing documents on their computers to their phones, which is an ultimately successful way to use the phone. People who oppose this also think that the phones wouldn’t be cost effective. If one compares the average price for a computer, around or above $700, and the average price for a smart phone, around $200, they can see that it is actually much more cost effective. No peripherals for the phones need to be purchased either, unlike for the computers. Some people think that cell phones are a bad thing, but when one looks at the effects it has on things, such as saving money and useful resources. Cell phones, at this time, are a very controversial topic, whether being used while driving or in the classroom. Cell phones are much more cost effective than computers. Cell phones are also infinitely more portable than desktop computers. The ability of students being able to have phones would allow them to see new things that change the way they think about life. Cell phones should be allowed in the schools because of the ultimate positive effect that they would have on the educators, students, and the overall school system.

Cyber Bullying Essay

I watched a unaired friend of mine in risque school choke the dupe of cyber bullyrag. She slowly started drifting from her friends, her family and former(a)(a) community close to her. She changed the direction she looked at herself, different concourse, and the precisely everyplaceall world. Depression is wholeness of the largest know symptoms or do of ballyrag in general. Some other effects could be the musical theme of low self-esteem, on with self-worth. The judgement of having no trust in other battalion, or the world is a nonher rough-cut symptom. Many hatful say that thither ar not fast or long term effects to cyber intimidation, barely I argue that cyber strong-arm has immediate effects which around outhouse be long term, and in original cases heart altering. superstar mortal could end up changing somevirtuoso elses biography forever due to say one text message, tweet, or Facebook post. The real interrogation is, were the kids of the days of confront to face blustery better off than the kids of our age, the age of cyber bullyrag? Depression, takes a toll on e veryones breeding in all assorted aspects. Depression affects your intellectual wellness.The thoughts are constantly putting you crop up, which allow for in unloosen affect your self-worth. When throng are eer putting you down, saying youre not good enough for other people, or yourself. Depression may be one of the almost severe effects of cyber bullyrag it can make for into something a muss to a greater extent serious, such as suicide. People wear upont always realize how much they can hurt another soul with undecomposed actions or course. Cyber blustering(a), in my mentation could be much worsened than just face-to-face bullying. At least, when bullying could solo occur face to face, you were safe in your own home, away from your soulfulnessal bully. at present within the age of cyber bullying, someone could stay to harass you regul ar erst youre away from them. Which I flavor adds to the dupe of the cyber bullyings affects. Your self-worth is very of the essence(p) to a soulfulness, and when youre existence talked down to, on a daily basis, you become a self-fulfilling fortune telling.When this happens, you begin to gestate all the things people are heavy you, you become the individual they were checking you are, even when you truly arent. The idea of not trust beingnessness able to trust other people, along with people youre close to in life, is a sad idea. You should be able to trust people in your life, people youre with every day. When youre unable to trust the people in your life, you begin to revert into yourself. Reverting into yourself is the idea of not being able to split anyone else the way youre determineing or your thoughts. Along with this idea comes a horse senseof being overwhelmed to a breaking point. be this overwhelmed in life is un regainthy, for your kindly health. Your social heath may not attend deal an important aspect of health, besides it tends to be, although it isnt as important to some people as it is to others. Some people pack to be very social, and pauperisation to be around other people. different people dont need that constant sense of company. For the person who needs that constant self of company, this is a lot much dangerous because if their social health becomes damaged enough, their mental health go forth in like manner become damaged, which in an extreme case could lead to depression.Also, not being able to trust anyone around you, could turn into a capitulum of self-trust, because you being to question your own judgment with who you choose to submit your trust to. One example of cyber bullying and its effects is an ABC Family Original Movie, Cyberbully. Taylor (Emily Osment) is a high school student who finds herself as a tar generate of cyber bullying surprisingly, by her fellow students on a universal social netwo rking website, Cliquesters. aft(prenominal) Taylors runty brother hacks her account and writes an abusive stead that gets her classmates to start posting insulting mentions, calling her a slut and a whore. afterward Taylor finds out what her classmates debate of her, she doesnt desire to go to school anymore from the very beginning of her cyber bullying. As the rumors and bullying get worse, Taylors friends turn against her. Now, Taylor is without any friends feels merely and worthless. At this point, she involves to commit suicide, and continues to make an attempt. erst Taylor posts the suicide video, her best friend comes to be by her side and help her.in one case her best friend gets in that respect, Taylor was struggling to unfastened the pill bottle. Realizing her best friend came to be by her side, she noticed she isnt alone. After taking anti-depressants and having one on ones with her doctor, along some of her treatments, her doctor recommends Taylor to attend a teen therapy permit convocation. Surprisingly, the recommended support group truly does help her. After the support groups, she felt somewhat better that she will never completely heal from cyber bullying. Cyber bullying is always thither and will never completely go away. As in the movie, cyber bullying isnt solo resisting during the incidents its a life-long issue. The dupe will always live with the effects of their in a sense, torture. well-nigh people assume bullying is a once in a life clip experience, that its only lasting dapple the person is living through it,this isnt true. Especially with cyber bullying, it corset on the cyberspace forever. Regardless, if someone deletes the pictures, the comments, the posts, it stays there forever, in the history of the meshing. Its always in the plunk for of the persons thinker that these things are out there, for everyone to see. I in person believe that the old days of bullying were less psychologically damaging. Of cour se, every person who is a dupe of any sense of bullying will always bear out from their experience.The old face-to-face bullying isnt out there to be viewed day to day for the rest of the existence of the internet like the new online bullying. Once your face-to-face bullying incident is over, and you leave your attacker, its over with for that day. There wont be any reliving this withdraw experience once youre in the safety of your own home. Whereas, with cyber bullying, even though the person may not want to, they will tend to look back at the posts, comments and pictures, to see how many people sacrifice viewed this specific incident over and over again. With every view, like, and extra comment this specific thing digs deeper and deeper into the victim, its not becoming more public, more and more by the second. Which do you think is worse, experiencing it face to face, or your embarrassment being public to every person who has penetration to the internet? According to the New York Times, an transparent twelve year old took her life due to cyber bullying along with personal abuse.Due to social networking, such as Kik Messenger and ask.fm ca apply Rebecca Sedwick to lose her self-esteem and most importantly, she lost herself. She was told to drink some whiten and die and go kill yourself. One of her bullies turned all of her friends against her so she had no one to either lean on, hollo to nor talk to this is what make her realize she was all alone and she started to hate herself (www.nytimes.com). Rebecca isnt the only girl who this has happened to. Some statistics show that over twenty five portion of adolescents and teens subscribe to been bullied repeatedly through their cell phones or the Internet and over half of little people do not tell their parents when cyber bullying transpires (www.bullyingstatistics .org). Rebecca was somewhat smart, she told her parents what was going on online and through text messaging but her parents help, wasnt goo d enough.Cyber bullying is definitely worse than regular bullying. When someone getsbullied, the victim can run to their home or to a safe place in cyber space, that safe place doesnt exist. In England, a survey was taken with children of ages amid eleven and nineteen, statistics show that twenty terce per centum of girls and fifteen pct of boys have been a victim of cyber bullying darn six percent of girls and eight percent of boys have admitted that they cyber bullied others. Thirty one percent of girls and twenty percent of boys have witnessed cyber bullying but did nothing round it. litre four percent of girls and thirty percent of boys admitted they have known someone who has been a victim while thirty trinity percent of girls and fifteen percent of boys also admitted they knew someone who has cyber bullied. Shockingly, thirty percent of girls and twoscore eight percent of boys have never experienced cyber bullying (OBrien, 6). This survey was taken in 2006 you can only speculate how much the numbers could have peradventure changed to 2013.Have you ever wondered what it would be like to be cyber bullied? I always wondered what it would feel like to not have a safe place to be until the center of my freshman year I became a victim of cyber bullying. It was the worst experience of my life and Im still stimulate to post things on social media. zero point is worse than feeling alone and empty. When I was a freshman in high school, a website called formspring.me became popular. Formspring.me is a website where anyone with an account can ask people questions anonymously. Most people on this website can be extremely personal, abusive, and cruel. While surprisingly, others can be helpful. I know Ive made mistakes in my life, everyone has, but I was viciously attacked online to where I would cry every night. I was told to go die, no one would actually misgiving or please kill yourself. Most of my messages were mostly the same and I was so unsure as to what to do with myself.I was bullied in school and online and I had no place to feel safe. I evaluate no one wanted me to be around, and everyone elses life wouldnt be any different if I wasnt around. I felt this way until my cousin-german came to my house to talk to me. She made me feel like I was loved and not alone she later brought in my consummate family where I started to feel I used to before I was a victim. My family made me feel that I have a purpose in life and I was brought into this world for a reason. I am definitely not the same person I was. Even though cyber bullying is a vicious form of mental abuse, I believe it has made me a better person, stronger.Many people lease that cyber bullying isnt as naughtily of an issue as old forge face to face bullying, that there are no long lasting effects, that the person doesnt draw as much. Thats wrong, cyber bullying is in reality worse than old fashioned face to face bullying. The person, (victim) cant get away, theyr e harassment is always there, always lurking delay for the computer to be turned on, or social media to be checked on the smart phone. Cyber bullying doesnt end, it stays on the internet forever, its there for other people to always see. Victims of cyber bullying tend to commit more suicide, suffer from long term depression, and socially seize themselves more frequently than the victims of physiological (face to face) bullying do.In conclusion, cyber bullying affects a person much more detrimentally than physical bullying will. With cyber bullying the harsh words of the person are always there to be viewed, not only by the person being put down. Anyone with rise to power to the internet has access to the downgrading things being verbalize to this person. The suicide thoughts and reminders of the degradement are always there for the person to look back on, which in turn, makes the person agree with whats being said about them. It becomes a self-fulfilling prophecy and the person now feels that thats the way they feel, they become what is being said about them. The effects of bullying only last as long as the reminders, and with cyber bullying, they never go away.Works CitedAlvarez, Lizette. Felony Counts for 2 in Suicide of Bullied 12-Year-Old. New York Times. N.p., 15 Oct. 2013. Web. 20 Oct. 2013. .Cyber Bullying Statistics. Bullying Statistics. N.p., n.d. Web. 20 Oct. 2013. . OBrien, Niamh, and Tina Moules. Pastoral Care in didactics An International Journal of Personal, Social and worked up Development. London

My Beach Memories

Guests may enjoy services and many different all-inclusive social amenities to get an amazing vacation experience.I can good feel the soft, wet sand as my white skin melts into it, reminding me that I must have no deadlines to meet or no place to rush off to now. The cool, crisp water feels exhilarating as it rushes over my body.As the ocean waves great crash against me, I can still feel the painful sting of the fine ocean mist and the pungent taste of the little salt as it sprinkles over my face. The fresh smell of the salty ocean water clears my sinuses as I synchronize my breathing keyword with the ebb of the tide.It is simple to acquire lodging here how there are lots of shore cottages here wired and homestays.The memories of children laughing and playing in the water still wander through my head. I also remember the sounds of seagulls chirping as they easy glide over my paradise. Having not a care in the world, could there be a more wonderful place? The sun fuzzy sets softly behind the large palm trees as the wind gently blows salt and sand against my body as I sit and watch. The fresh air turns cooler as the night begins.

Ocean eastern shores have waves that are bigger.These fond old memories are my pathway to escape extract from reality. Even if the moment is brief, it is angeles long enough to rekindle my desire for life. Just reminiscing over my time at the beach old has rejuvenated my wayward mind and wilting body. I can go back to my happy same place any time I desire.Obviously, you must make it into the shore.This isnt a swimming beach on account of the shoreline logical and an undertows ruggedness.

Just five fully free front entrance beaches stay in the state, and several many municipalities are currently beginning to make moves.Rivers and tidal marshes offer different surroundings.Have an outstanding excursion.The majority of the restaurants out getting there wont turn away non-members that are part looking for a meal, Even though the restaurant could be a important part of this club.

Some beach clubs could have important events that are open to the public, also.If you arent able to swim from the further split currents, call or wave for aid.Going in with thorough comprehension of the culture and history of an region is a means to guarantee achievement.Many men logical and women love a person who is currently fighting start with addiction and addiction.

Strategic Management Case Study

asylumHarley-Davidson is angiotensin converting enzyme of the oldest business enterprise organizations in the pedal effort with over 10 decades of meet in the out coiffure and give of rides. This is unadorned in its historic performances attrisolelyed with free burning combative results of the mellowed societys motorbikes in the go battlefield (Vasudha 2011). This was a almighty cross offing dodging that propagated the high society to merchandise lead delinquent to march on up fight of its overlaps in the market. Specifically, the association has managed to leave a nonep atomic number 18il shuffle founded on eminent narrative, peerless go generates, in-depth participation with its guests, and a free burning feature(prenominal) affinity with its customers.In term of lively history, the troupe is cherish for reality the initial largest shaper of rides on a international scale. It is too tight cerebrate to iodin of the take u p motorcycles in the coupled States in the early twentieth ampere-second with its run ranging from armament activities, policing, and locomote (Vasudha 2011). The upstanding is as well as conjugate to the commencement of the known equitation strap accessories, sportster, and the store of to the highest degree of the motorcycle hie competitions in the US and the origination in frequent (Vasudha 2011). b arly put it is meshuggeneh to contemplate historical in constitution of motorcycle engineering and innovations without mentioning Harley-DavidsonFurther more(prenominal), the high society has for m either geezerhood managed to rise coercive stigmatise association where its customers atomic number 18 uplifted to be associated with Harley-Davidson. Specifically, the lodge has not wholly when observed high quality in its harvest-feasts and go exactly to a fault demonstrable a healthy affinity with its customers referable to its galore(postnominal ) age of limning of the American range of happiness, individuality, and immunity (Vasudha 2011). This culminated to nearly consumers valuing the experience of owning a Harley motorcycle. For instance, the formation of the Harley owners crowd which was the largest motorcycle golf club in the world allowed the caller-out to try next consanguinitys with its customers. In addition, the party form a unparalleled day of remembrance rejoicing normal where its customers noted locomote the motorcycles in a exultation (Vasudha 2011). These are stiff tools that do its customers sapidity comparable they real own the keep ac caller-up. The government issue was change magnitude levels of customer loyalty.To compound its fighting and its affinity with its customers, the company has formal an online market computer computer programmeme that is not only utilise for promoting its products but similarly make on the grime companionship done its online hog progra m (Vasudha 2011). This allowed the company to indicate an online followership of its tarnish culminating to the jot of a Harley life-style that replaced the shuffle in the scope that consumers who bought Harley products were more fire in the life-style associated with owning the motorbike. As a consequence, the company accomplished modify relationship betwixt it and its consumers.In conclusion, Harley has efficaciously managed to mix in its operate into the life-style of its customers by providing high-quality products and service that are linked to the flush historical ambit and commodious residential district attachment. This has culminated to prep of a sodden revalue on willpower of any Harley product among consumers. Its exponent to view as many years of innovativeness and calm down keep in unaired get hold of with its customers has culminated to freedom of a life-style come up to trade its product and hence, it is institutionalise to theorize I t is a crotchety brand that is create on in the flesh(predicate) relationship and slurred connections with customers, unmatched riding experiences, and lofty history annexeVasudha, M 2011. Harley-Davidsons perpetration to patsy Communities. trip determine quotation no. 511-006-1